NEW ROCHELLE, N.Y. (March 28, 2025) — A proposed 28-story high-rise in downtown New Rochelle has sparked fierce opposition from local residents, who are rallying to halt the development and demand a reevaluation of the city’s redevelopment plan.
SEE: Proposal being considered for 28-story mixed-use building at 570 Main St., New Rochelle
The project, proposed by Crossroads Centre LLC, involves demolishing four buildings at 570 Main St., Block 413, Lots 1, 3, F, in a DB/DO-2 zoned district to construct a 28-story residential mixed-use and commercial building with 530 units. A public hearing was held on March 25, 2025, at 7 p.m. at New Rochelle City Hall, Council Chambers.
Neither the City of New Rochelle now Crossroads Centre commented on the opposition to the project.
The grassroots group “New Ro Enough is Enough” is leading the charge against the tower, citing unfulfilled promises from a decade-long redevelopment plan. The group’s flyer calls for more green spaces, playgrounds, and stronger business incentives to fill empty storefronts, while opposing additional high-rises. Residents can sign up for updates by emailing NewRoEnoughisEnough@gmail.com.
The group is seeking a moratorium on the project by the City’s Planning Board. They are concerned about the tower’s location next to Bloomingdale’s, noting a lack of setbacks, potential crime increases, and the demolition of local businesses, including a bagel shop and a poets’ corner. The group also claimed Crossroads Centre LLC failed to provide proper legal notice for the development.
Shaun Wayawotzki, co-chair of New Ro Enough is Enough, told Patch on March 24, 2025, that “the redevelopment plan has been in place for nearly 10 years, and it has not delivered on its promises to the citizens of downtown.” He added, “It’s time to pivot to a more measured, community-centric plan, not add more buildings.”
In a separate interview with News 12 on March 25, 2025, Wayawotzki said, “We need to get what we were promised and we need to course correct this development project, which we view as going off the rails.” He also noted, “We’ve had a lot of development in this area… It’s oversaturated,” and cited issues like “traffic, parking, I mean, it’s too much.” Co-chair Jim Killoran told News 12, “Not one more high rise.”
The group’s push for a moratorium stems from what they say are unfulfilled promises, such as a theater and grass retail spaces, that were expected over the past decade. As the debate over downtown New Rochelle’s future intensifies, these residents remain determined to reclaim their community.